How To Turn Your Idea Into A Reality
So many good ideas never make it out of the psyche, and the main reason for this is that people don’t know how to make an excellent idea into reality.
If you have a good idea, that simply won’t budge from your mind, it may be time to run with it and get it out there into the world! The brilliant thing about ideas is that they are very exciting, but once the excitement and enthusiasm of your idea wears off, it is easy to give up and quit once the process gets boring. So what do you have to do to make sure you turn that idea into a reality?
1.) Get it down on paper
In your head an idea is complete, perfect and already being advertised on TV and being endorsed by celebrities. In the real world, however, there is a long way to go before realizing any of this and it all starts with being able to extract your idea from your head and into the physical world, preferably on paper. For some ideas, this means a business plan, for others it means a drawing and for others it means a written document. Whatever your idea is, you need to get it out of your head and onto paper in such a fashion, that when another person looks at it, they are able to understand exactly what you are trying to express, what it is good for and what it’s purpose is in the world. If “other people” struggle to understand your idea – it will go nowhere, so once you have it written down, simplify, simplify and simplify again until your idea is as easy to understand as 1,2,3.
2.) Write a plan for your idea
OK, so you’ve got a great idea which you have eloquently communicated onto the written word. Now, you need to map a journey for that idea. Writing this ahead of time, will keep you organized and stop you from going off on tangents (which is all too easy to do when you are in the throes of excitement about that idea.) A good plan will include who you need to contact, a marketing plan, a route to market for the idea: a road map basically, of that idea and the practicalities and work involved in bringing the idea to life. It may be that you need a manufacturer, or you need a sponsor: it may be that you want to work with an existing company, or you need to write technical drawings: whatever it is, writing it down ahead of time will keep your focused and on track to realizing your idea.
3.) Patent your idea
If your idea is truly unique and original, then patenting it would be a good idea. Patenting is a long process which can cost, and may also require the services of a patent lawyer and extensive forms: and so it is important to make absolutely sure that your idea is unique and original before you start the process. In order to help you out, seeking advice from a patent attorney is a good idea, as is doing some desk research to find out how patentable your idea is.
This has been a Guukle guest post
Ben is a product design expert for TheDesignVillage.co.uk, experts in electronic product design. He often blogs about his ideas online and is always happy to give advice on how to turn your ideas into a reality.